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AI Resource Hub

Business prompts

Prompts for planning, marketing, sales, customer service and business writing.

12 prompts

Business plans

One-page business plan

Turn a rough business idea into a structured one-page plan you can test and refine.

Act as an experienced small-business adviser. Help me write a one-page business plan. Business idea: [describe your idea in 2–3 sentences] Location / market: [city, country or online] Target customers: [who they are] Starting budget: [amount and currency] Structure the plan with these headings: Problem, Solution, Target customers, Competitors and alternatives, Revenue model, Pricing, Marketing channels, Key costs, First 90-day milestones, Biggest risks. Keep each section to 2–4 bullet points. Where you are making an assumption, mark it with "(assumption)" so I know what to verify. Finish with the three questions I should answer before spending any money.

How to use it

Fill in the brackets with real details. The more specific your location and customers, the more useful the plan. Verify every assumption the AI marks before relying on it.

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Business plans

SWOT analysis with next actions

Get a balanced strengths, weaknesses, opportunities and threats analysis that ends in actions.

Create a SWOT analysis for my business. Business: [what you do] Customers: [who buys from you] Competitors: [name 2–4] Current situation: [revenue stage, team size, recent changes] For each quadrant give 3–5 specific points tied to the details above, not generic statements. Then add a section called "So what?" with 5 concrete actions that use a strength to capture an opportunity or reduce a weakness or threat.

How to use it

Give honest weaknesses: the analysis is only as useful as the inputs. Use the 'So what?' actions as the start of your plan.

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Marketing strategies

90-day marketing plan on a small budget

A practical, channel-by-channel marketing plan sized to your actual budget and time.

You are a marketing strategist for small businesses with limited budgets. Business: [what you sell] Target customer: [describe them] Country / city: [location] Monthly marketing budget: [amount and currency] Time available per week: [hours] Channels I already use: [e.g. Instagram, WhatsApp, website] Create a 90-day marketing plan with: 1. One main goal and how to measure it 2. The 2–3 channels that best fit my customer and budget, with reasons 3. A month-by-month plan with weekly tasks 4. Content ideas for the first 4 weeks 5. A simple tracking table (metric, target, how to measure) Be realistic about what can be done in the hours I have.

How to use it

Be honest about budget and hours. If you sell locally, mention local platforms your customers use (for example WhatsApp Business in many markets).

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Marketing strategies

Customer persona from real information

Build a customer persona grounded in what you actually know about your customers.

Help me build a customer persona for [product/service]. Here is what I know about my customers (reviews, questions they ask, sales conversations, survey answers): [paste notes] Create one persona with: name and short description, goals, frustrations, where they look for information, objections to buying, and words they use to describe the problem. Only include details supported by my notes; list anything you would like to know but cannot infer under "Gaps to research".

How to use it

Paste real customer language: reviews, messages and FAQs. The 'Gaps to research' list tells you what to ask customers next.

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Customer service

Calm reply to a customer complaint

Write a professional, empathetic response that resolves the complaint without over-promising.

Write a reply to this customer complaint. Complaint: [paste the message] What actually happened (internal facts): [your side] What we can offer: [refund, replacement, discount, nothing] Channel: [email / WhatsApp / public review reply] Brand tone: [e.g. warm and plain-spoken] Requirements: acknowledge the specific problem, take responsibility for what was our fault without admitting fault for what wasn't, explain the next step clearly with a timeframe, and keep it under 150 words. If it is a public review reply, do not include private order details.

How to use it

Always add the internal facts so the reply is accurate. Never let the AI promise something you cannot deliver.

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Customer service

FAQ page from support messages

Turn repeated customer questions into a clear FAQ section.

Here are customer questions we received recently: [paste questions, one per line] Group similar questions together, then write a FAQ with the 10 most useful questions and clear answers based on these facts about our business: [paste policies: delivery, returns, pricing, opening hours]. Write answers in plain English, 2–4 sentences each. If a question cannot be answered from the facts I gave, list it under "Needs an answer from the team" instead of guessing.

How to use it

The AI should only answer from your policies. Review the 'Needs an answer' list with your team.

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Sales

Sales objection responses

Prepare honest, useful responses to the objections you hear most often.

I sell [product/service] to [type of customer] at [price]. The objections I hear most: 1. [e.g. "It's too expensive"] 2. [objection] 3. [objection] For each objection: explain what the customer is probably worried about, give a short response I can say in conversation, and suggest a question to ask back. Keep responses honest — no pressure tactics or false urgency.

How to use it

Practise the responses out loud and adapt them to your own words.

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Sales

Personalised cold outreach email

A short, specific first-contact email that doesn't sound like a template.

Write a cold email to [name, role] at [company]. What I know about them: [recent post, project, news, mutual connection] What I offer: [service/product in one sentence] Relevant result I have achieved: [real example or client result] What I want: [e.g. a 15-minute call] Rules: under 120 words, open with something specific to them (not a compliment about their company), one clear ask, no buzzwords. Give me 3 subject line options under 7 words.

How to use it

Only include results you can back up. Personalise every email; never send the same one to a list.

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Business emails

Rewrite an email to sound professional

Make a rough draft clearer, more polite and more concise.

Rewrite this email so it is clear, polite and professional, and at least 30% shorter. Keep all the facts, dates and requests. Use [British/American] English. Recipient: [who, and your relationship] Goal of the email: [what you need them to do] Draft: [paste your draft] Then list any part of my draft that might be misunderstood.

How to use it

State the goal: it helps the AI decide what to cut.

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Business emails

Polite overdue payment reminder

Firm but friendly reminders for unpaid invoices, in three escalating versions.

Write three versions of an overdue invoice reminder: 1. Friendly reminder (a few days late) 2. Firm second reminder (2 weeks late) 3. Final notice (30+ days late) mentioning next steps Details: client name [name], invoice [number], amount [amount and currency], original due date [date], payment methods [bank transfer, mobile money, etc.], my late-payment terms [terms from contract, if any]. Keep each under 120 words. Do not threaten anything that is not in my terms.

How to use it

Only reference late fees or actions that are in your contract.

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Market research

Competitor comparison table

Organise what you know about competitors into a clear comparison.

Help me compare my business with competitors. My business: [description, price, main features] Competitors and what I know about them: [paste notes, website text, prices] Create a table comparing: target customer, price, main features, strengths, weaknesses, and how they market themselves. Then write 5 ways I could differentiate. Only use the information I provided; mark unknowns as "Unknown" rather than guessing.

How to use it

Collect competitor information from their websites yourself first. AI models may have outdated or wrong information about specific businesses.

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Market research

Customer survey questions

Write unbiased survey questions that tell you what you actually need to know.

I want to learn [what decision this survey should inform] from [type of respondents]. Write a survey of no more than 10 questions. Mix multiple choice and 2 open questions. Avoid leading questions and double-barrelled questions. For each question, note in brackets what decision it helps me make. Suggest which questions to cut if I need a 5-question version.

How to use it

Shorter surveys get more responses. Use the bracket notes to cut any question that doesn't inform a decision.

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