Competitor comparison table
Organise what you know about competitors into a clear comparison.
The prompt
Help me compare my business with competitors. My business: [description, price, main features] Competitors and what I know about them: [paste notes, website text, prices] Create a table comparing: target customer, price, main features, strengths, weaknesses, and how they market themselves. Then write 5 ways I could differentiate. Only use the information I provided; mark unknowns as "Unknown" rather than guessing.
How to use this prompt
- Select Copy prompt.
- Paste it into your AI assistant (ChatGPT, Claude, Gemini, Copilot or similar).
- Replace every part in [square brackets] with your own details before sending.
- Review the answer and ask for changes — the first reply is a draft.
Tip: Collect competitor information from their websites yourself first. AI models may have outdated or wrong information about specific businesses.
Related prompts
Customer survey questions
Write unbiased survey questions that tell you what you actually need to know.
I want to learn [what decision this survey should inform] from [type of respondents]. Write a survey of no more than 10 questions. Mix multiple choice and 2 open questions. Avoid leading questions and double-barrelled questions. For each question, note in brackets what decision it helps me make. Suggest which questions to cut if I need a 5-question version.
How to use it
Shorter surveys get more responses. Use the bracket notes to cut any question that doesn't inform a decision.
One-page business plan
Turn a rough business idea into a structured one-page plan you can test and refine.
Act as an experienced small-business adviser. Help me write a one-page business plan. Business idea: [describe your idea in 2–3 sentences] Location / market: [city, country or online] Target customers: [who they are] Starting budget: [amount and currency] Structure the plan with these headings: Problem, Solution, Target customers, Competitors and alternatives, Revenue model, Pricing, Marketing channels, Key costs, First 90-day milestones, Biggest risks. Keep each section to 2–4 bullet points. Where you are making an assumption, mark it with "(assumption)" so I know what to verify. Finish with the three questions I should answer before spending any money.
How to use it
Fill in the brackets with real details. The more specific your location and customers, the more useful the plan. Verify every assumption the AI marks before relying on it.
SWOT analysis with next actions
Get a balanced strengths, weaknesses, opportunities and threats analysis that ends in actions.
Create a SWOT analysis for my business. Business: [what you do] Customers: [who buys from you] Competitors: [name 2–4] Current situation: [revenue stage, team size, recent changes] For each quadrant give 3–5 specific points tied to the details above, not generic statements. Then add a section called "So what?" with 5 concrete actions that use a strength to capture an opportunity or reduce a weakness or threat.
How to use it
Give honest weaknesses: the analysis is only as useful as the inputs. Use the 'So what?' actions as the start of your plan.