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HeyGen

by HeyGen

AI avatar videos and video translation.

Free plan

Overview

HeyGen produces videos with AI avatars and translates existing videos into other languages with matching lip movements. It is popular with marketers and creators.

What it does

HeyGen turns scripts into avatar videos, creates custom avatars from footage of you, and translates and dubs videos while adjusting lip sync.

Main features

  • AI avatars
  • Custom avatars from your footage
  • Video translation with lip sync
  • Many languages and voices
  • Templates

Pricing

Free plan with limited videos. Paid plans add more video length, avatars and translation features.

Prices vary by country, currency and billing period and change often, so we don't quote figures. See current prices on the official pricing page.

Strengths and limitations

Our view — editorial assessment, not a claim by the developer.

Advantages

  • Convincing video translation
  • Quick to produce marketing videos
  • Free plan to try it

Limitations

  • Avatar videos can feel artificial to some viewers
  • Free plan has watermarks and limits
  • Requires care with consent and disclosure

Best for

  • Marketers
  • Creators reaching other language markets
  • Sales teams

Alternatives to HeyGen

HeyGen FAQs

Can HeyGen translate my YouTube videos?

Yes, video translation is one of its main features, subject to plan limits.

Should I tell viewers a video uses an AI avatar?

Being transparent is good practice and is required by some platforms and laws.

Learn more